On the surface, it would seem that getting a job today should be easier than it’s ever been before. After all, we have the internet, job boards and a direct online application process for virtually every large employer.
Somehow it doesn’t always – or even usually – work out quite as seamlessly as we might think. Maybe that’s not even a surprise. What the internet mostly does is mechanize the job application process. That mostly benefits employers, but not so much job applicants.
Employers can amass hundreds or thousands of applicants for a single job posting, and all they need to do is to sift through the applications to find a few worth interviewing. But as a job applicant, if you’re not among the few who make it past the screening process, your chances of landing a job are probably worse than they’ve ever been.
Here are a few strategies that might help you get past that problem.
Match keywords with your resume or job application
Remember how we just said the internet mechanizes the job application process for employers, and that they sift through the applications to find a few who they’ll interview? They do this by using keywords to identify the best candidates.
Anytime you apply for a job, either with your resume or with a complete employment application, you will need to embed the right keywords. If you can have enough of the right keywords in your application or resume, you will have a better chance of at least getting to the interview stage.
Study the requirements carefully for each job, and take note of any words that either relate specifically to the job, or are repeated. Those are likely keywords, and you should add them to your application or resume for each position you apply for. Continue Reading →