Wind Mobile Lands in Vancouver
Tuesday, June 22nd, 2010Sooo Wind Mobil
e has officially expanded to Vancouver, BC as promised this June. I was really excited to hear about Wind Mobile when it first came out in December of ’09 and even did a pros and cons list on it (you know I love those pros and cons lists!).
Initially the coverage was Toronto & Ottawa, then Calgary & Edmonton, and now coverage is in Vancouver.
They have certainly been doing tons of marketing- I was watching Karate Kid the other day in the movie theatres and they had a huge ad on for Wind Mobile. Ads have been on the free circulating daily newspapers too. And on television. They have really funny and creative ads, I’ll give them that. The hot dog vendor one always cracks me up, no matter how many times I watch it.
Their push for marketing is that Wind Mobile is different from the big three aptly nicknamed ROBELLUS (*ahem* Telus, Bell, and Rogers), they listen, and that what you see is what you get. Side note: Whoever came up with the term Robellus is a genius!!
However, I think there are still a lot of kinks to work out…and I know that they are making a concerted effort to fix them. Despite this, I know there are a lot of happy customers out there.



